The biggest Apple store ever to open in London this weekend

Apple is set to open a “Disneyland” for Apple fans tomorrow in Covent Gardens.

Following the success of the Regent Street store, which is the most successful globally, with more customers and profits than its shops on Fifth Avenue in Manhattan, Apple has chosen the British capital to set its largest store ever.


The new outlets features several new rooms and services such as the ‘start-up room’ where customers can get their devices up and running before leaving, a room for gadgets where customer will be able to attend workshops and presentations and, of course, a genius bar.

The store was build in a 19th century building, respecting its premise of working around the building’s original architecture, this will be the Apple store to feature the least amound of Apple branding. Elegantly-looking brick and stone building in the shadow of one of London’s busiest public venues, the very wide front of the store has a spiral glass staircase to the right, and a series of wood display tables with architectural surprises overhead.

It is the computer company’s 300th store and forms part of a list of new outlets, which includes those in Shanghai, Chicago and Paris.

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